P

Brand & Community Pulse

Brand · Social · Comms

EXAMPLE · demo data, not live
Listening live · 7 platforms 00:00:00 ← All marketing views
AI SoV narrator · Your share of voice climbed to 34% this week (+5 pts) — the #NewDashboard launch drove a wave of positive onboarding praise while CompA's sentiment slipped after a pricing change. Crisis-risk for the next 24h reads low (8%).
Updated 40s ago
Live Mention Feed
streaming
Net Sentiment
▲ +14 WoW
+72
net positive
81% positive 14% neutral 5% negative
Total Mentions ▲ 27% WoW
18.6K/wk
Reach & impressions 42M · 7-day rolling
Crisis-Risk Meter AI · 24h
Low · 8%
No negative theme gaining momentum.
Share of Voice — Bubble Map
size = mention volume · x = sentiment
◀ negativeneutralpositive ▶
Sentiment Over Time · 30 days
net sentiment launch event
launch day
30d ago · +5815dtoday · +72
AI Theme Clusters
✨ auto-grouped · click to drill
Trending Topics
momentum
Platform Breakdown
mention share
18.6Kmentions
Engagement & Response
6.8%Engagement
+4.2KFollowers/wk
1.4hAvg response
88Health score
Engage-Now Queue
✨ AI ranked
Top Authors
by reach
Field Guide

How to use this view

  • 🎯
    Read the gauge first. Net Sentiment is your single morning vital. Above +60 is healthy; a 10-point drop overnight is your cue to open the live feed and find the theme moving it.
  • 🫧
    The bubble map decides where to push. Big bubble far-right = you're winning loud and positive. A rival drifting left (negative) is a switch-capture window — point campaigns at their unhappy users.
  • Work the Engage-Now queue top-down. AI ranks by reach × intent, so the first card is the mention most worth a human reply in the next hour. Drafts are pre-written — you approve tone, not type.
  • 🌡️
    Watch the Crisis-Risk meter, not just totals. A negative theme can spike before volume does. The early-warning chip fires on momentum, buying you hours before a story forms.
  • 🧩
    Theme clusters tell you what to amplify. A green block growing ("pricing love") is a message-market fit signal — feed it to paid and PR. An amber block is a support escalation forming.
  • 💭
    For your org: if your team can't answer "what's our net sentiment right now?" in one glance, you're managing brand on a lag. Which signal would you put at the center of the screen?
In Context Sample feed

Category buzz signals

𝕏
"AI dashboards" conversation volumecategory-wide · last 24h
▲ 31%
IG
Avg net sentiment · martech categorypeer benchmark across 40 brands
+54
r/
r/SaaS — "switching tools" threadsmigration intent signal
▲ 18%
TikTok #martech reachcreator-driven discovery
▲ 44%
in
LinkedIn share-of-voice · your rankvs 5 tracked competitors
#1 of 5
Illustrative — wire to your social-listening & news feed (Sprout / Brandwatch / Meltwater).
Watch the walkthrough

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